On March 21, 2024, the "2024 Zhejiang Private Enterprise Social Responsibility and Zhejiang Business ESG Seminar" was held in Lin'an. The seminar was co-hosted by the Zhejiang Federation of Industry and Commerce and Zhejiang Gongshang University, with the assistance of the Hangzhou Federation of Industry and Commerce. It was jointly organized by the Lin'an United Front Work Department of the CPC Committee, the Lin'an Federation of Industry and Commerce, the Zhejiang Merchant Institute of Zhejiang Gongshang University, and the Zhejiang Merchants Museum.

At the seminar, Zhejiang PROYA Foundation, along with 20 other private enterprise foundations, served as the first founding members to launch the "Zhejiang Private Enterprise Foundations Alliance".

The Zhejiang Private Enterprise Foundations Alliance aims to foster mutual understanding among its members, draws on the strengths of each enterprise foundations, and explores the path to fulfill the responsibilities of modern corporate foundations. Its objective is to discover the way to integrate each foundation's unique business specialty with public welfare, so as to leverage their respective resource advantages to contribute to the cause of common prosperity.

Going forward, PROYA Foundation plans to further refine its strategic planning, attract professional talent, and ensure the foundation operates in a standard and efficient manner. It strives to promote social inclusion and diversity, as well as create, deliver and achieve beauty in its endeavors.